MANAGEMENT DEVELOPMENT CENTRE (MDC)

The management development centre organises training programmes for building and upgrading capacity of organisational staff. Here are some programmes in communication research, strategy development, advocacy, consumer/audience behaviour, and branding.

Management Development Programmes
OCTOBER 2009- FEBRUARY 2010

S. No
Programme Title
Programme Duration
Course fee (Rs)
1.
Crafting effective messages for key populations
October 17-18,2009
6,000
2.
Communication strategy development
November 12-16,2009
25,000
3.
Brand strategies for second-best newspapers
December 6-7,2009
10,000
4.
Media planning and research
January 10-11,2010
7,500
5.
Semiotics of fashion advertising
January 10-11,2010
10.000
6.
Brands as cultural icons
February 14-15,2010
6,000
Venue:
JICM Campus,
The Green Bowl, 83/2,
Chandanpura, Near Kaliasot Barrage,
Bhopal 462 044.
Email: mdp@jicm.edu.in

 

Course fee does not cover travel and accommodation.

Institute will provide transport.
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